University Training on Entrepreneurship in Communication and Journalism Business Projects

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  • Source:
    Comunicar: Media Education Research Journal, v26 n57 p91-99 2018. 9 pp.
  • Language:
    English
  • Publication Type:
    Journal Articles; Reports - Research
  • Additional Information
    • Author(s):
      Aceituno-Aceituno, Pedro (ORCID 0000-0001-9034-8673) ; Casero-Ripollés, Andreu (ORCID 0000-0001-6986-4163) ; Escudero-Garzás, José-Joaquín (ORCID 0000-0003-1456-7764) ; Bousoño-Calzón, Carlos (ORCID 0000-0001-7065-5692)
    • Availability:
      Full Text from ERIC Available online: https://eric.ed.gov/contentdelivery/servlet/ERICServlet?accno=EJ1192383
      Grupo Comunicar Ediciones. Marina 8, Atico B - 21001 Huelva, Spain. Tel: 34-959-248480; e-mail: info@grupocomunicar.com; Web site: https://www.revistacomunicar.com/
    • Peer Reviewed:
      Y
    • ISSN:
      1134-3478
    • Subject Terms:
    • Subject Terms:
    • Abstract:
      The current scenario of crisis and change has prompted the idea of entrepreneurship as a way to develop new media business models that can be promoted by university training. In this study, we aim to assess the effects of such training. A qualitative study was conducted using in-depth interviews of Spanish journalism and communication entrepreneurs who have undergone university training in business creation and management. Our results show the positive effects of this training on entrepreneurship both in general and on specific aspects of entrepreneurial projects such as organization, business plan/model, marketing, innovation, social aspects and quality of life. Different patterns between the effects of university training on new initiatives and advanced projects were also observed. In this respect, the training supported the creation of new businesses and the development of existing ones. Finally, the suggestions for improving training and the limitations to entrepreneurship have revealed the importance of providing this type of education with a more practical, up-to-date approach that is interconnected with the business and university world. Therefore, examples of this work can be of vital importance in opening up new opportunities for sector development to enable future generations of journalists to fulfill their important social function.
    • Abstract:
      As Provided
    • Number of References:
      42
    • Physical Description:
      9
    • Education Level:
      Higher Education
    • Journal Code:
      NOV2018
    • Publication Date:
      2018
    • Accession Number:
      EJ1192383
  • Citations
    • ABNT:
      ACEITUNO-ACEITUNO, P. et al. University Training on Entrepreneurship in Communication and Journalism Business Projects. Comunicar: Media Education Research Journal, [s. l.], v. 26, n. 57, p. 91–99, 2018. Disponível em: . Acesso em: 19 nov. 2019.
    • AMA:
      Aceituno-Aceituno P, Casero-Ripollés A, Escudero-Garzás J-J, Bousoño-Calzón C. University Training on Entrepreneurship in Communication and Journalism Business Projects. Comunicar: Media Education Research Journal. 2018;26(57):91-99. http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428. Accessed November 19, 2019.
    • APA:
      Aceituno-Aceituno, P., Casero-Ripollés, A., Escudero-Garzás, J.-J., & Bousoño-Calzón, C. (2018). University Training on Entrepreneurship in Communication and Journalism Business Projects. Comunicar: Media Education Research Journal, 26(57), 91–99. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428
    • Chicago/Turabian: Author-Date:
      Aceituno-Aceituno, Pedro, Andreu Casero-Ripollés, José-Joaquín Escudero-Garzás, and Carlos Bousoño-Calzón. 2018. “University Training on Entrepreneurship in Communication and Journalism Business Projects.” Comunicar: Media Education Research Journal 26 (57): 91–99. http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428.
    • Harvard:
      Aceituno-Aceituno, P. et al. (2018) ‘University Training on Entrepreneurship in Communication and Journalism Business Projects’, Comunicar: Media Education Research Journal, 26(57), pp. 91–99. Available at: http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428 (Accessed: 19 November 2019).
    • Harvard: Australian:
      Aceituno-Aceituno, P, Casero-Ripollés, A, Escudero-Garzás, J-J & Bousoño-Calzón, C 2018, ‘University Training on Entrepreneurship in Communication and Journalism Business Projects’, Comunicar: Media Education Research Journal, vol. 26, no. 57, pp. 91–99, viewed 19 November 2019, .
    • MLA:
      Aceituno-Aceituno, Pedro, et al. “University Training on Entrepreneurship in Communication and Journalism Business Projects.” Comunicar: Media Education Research Journal, vol. 26, no. 57, Jan. 2018, pp. 91–99. EBSCOhost, search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428.
    • Chicago/Turabian: Humanities:
      Aceituno-Aceituno, Pedro, Andreu Casero-Ripollés, José-Joaquín Escudero-Garzás, and Carlos Bousoño-Calzón. “University Training on Entrepreneurship in Communication and Journalism Business Projects.” Comunicar: Media Education Research Journal 26, no. 57 (January 1, 2018): 91–99. http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428.
    • Vancouver/ICMJE:
      Aceituno-Aceituno P, Casero-Ripollés A, Escudero-Garzás J-J, Bousoño-Calzón C. University Training on Entrepreneurship in Communication and Journalism Business Projects. Comunicar: Media Education Research Journal [Internet]. 2018 Jan 1 [cited 2019 Nov 19];26(57):91–9. Available from: http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=eric&AN=EJ1192383&custid=s8280428