The Future of Post-human Mass Media : A Preface to a New Theory of Communication

Item request has been placed! ×
Item request cannot be made. ×
  Processing Request
Share on Goodreads
  • Author(s): Baofu, Peter
  • Publication Information:
    Newcastle upon Tyne : Cambridge Scholars Publishing. 2009
  • Additional Information
    • Publication Type:
      eBook.
    • Abstract:
      Why should mass media be informational and accurate as much as its proponents would claim—and, conversely, disinformational and propagandistic as much as its critics would argue? Contrary to the conventional wisdom held by many since the modern era of mass media, neither of the two opposing views is correct, to the extent that a total analysis of media influence has yet to be adequately explored and understood. Something fundamentally vital to the analysis of communication has been missing.This is not to say, however, that the literature on media studies hitherto existing in history has been much ado about nothing; on the contrary, indeed, much can be learned from different theoretical approaches in the field.But the important point to remember here is that this book aims to show an alternative (better) way to understand the nature of mass media (which goes beyond both the pros and cons in the literature on media influence, while learning from them all). If true, this seminal view will alter the way of how mass media are to be understood, with its enormous theoretical implications for going beyond the existing paradigms on the future of communication, in a small sense—and for predicting the future of open and closed societies, in a large sense.
    • Subject Terms:
    • Subject Terms:
    • Related ISBNs:
      9781443803274. 9781443804318.
    • Accession Number:
      834136933
    • Accession Number:
      553600
    • Publication Information:
      Print/Save 100 pages
      Copy/Paste Allowed
  • Citations
    • ABNT:
      BAOFU, P. The Future of Post-human Mass Media : A Preface to a New Theory of Communication. Newcastle upon Tyne: Cambridge Scholars Publishing, 2009. Disponível em: . Acesso em: 22 out. 2019.
    • AMA:
      Baofu P. The Future of Post-Human Mass Media : A Preface to a New Theory of Communication. Newcastle upon Tyne: Cambridge Scholars Publishing; 2009. http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428. Accessed October 22, 2019.
    • APA:
      Baofu, P. (2009). The Future of Post-human Mass Media : A Preface to a New Theory of Communication. Newcastle upon Tyne: Cambridge Scholars Publishing. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428
    • Chicago/Turabian: Author-Date:
      Baofu, Peter. 2009. The Future of Post-Human Mass Media : A Preface to a New Theory of Communication. Newcastle upon Tyne: Cambridge Scholars Publishing. http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428.
    • Harvard:
      Baofu, P. (2009) The Future of Post-human Mass Media : A Preface to a New Theory of Communication. Newcastle upon Tyne: Cambridge Scholars Publishing. Available at: http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428 (Accessed: 22 October 2019).
    • Harvard: Australian:
      Baofu, P 2009, The Future of Post-human Mass Media : A Preface to a New Theory of Communication, Cambridge Scholars Publishing, Newcastle upon Tyne, viewed 22 October 2019, .
    • MLA:
      Baofu, Peter. The Future of Post-Human Mass Media : A Preface to a New Theory of Communication. Cambridge Scholars Publishing, 2009. EBSCOhost, search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428.
    • Chicago/Turabian: Humanities:
      Baofu, Peter. The Future of Post-Human Mass Media : A Preface to a New Theory of Communication. Newcastle upon Tyne: Cambridge Scholars Publishing, 2009. http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428.
    • Vancouver/ICMJE:
      Baofu P. The Future of Post-human Mass Media : A Preface to a New Theory of Communication [Internet]. Newcastle upon Tyne: Cambridge Scholars Publishing; 2009 [cited 2019 Oct 22]. Available from: http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=nlebk&AN=553600&custid=s8280428