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Academic Journal

Service Business Markets: Relationship Development in the Maritime Industry

  • Source: In: Journal of Business-to-Business Marketing. (Journal of Business-to-

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Academic Journal

The Influence of B to B Social Media Message Features on Brand Engagement: A Fluency Perspective

  • Source: In: Journal of Business-to-Business Marketing. (Journal of Business-to-

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Academic Journal

When Does Relational Exchange Matters? Social Bond, Trust and Satisfaction

  • Source: In: Journal of Business-to-Business Marketing. (Journal of Business-to-

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Academic Journal

The power of international marketing functions: antecedents and consequences

  • Source: In: Journal of Business-to-Business Marketing. (Journal of Business-to-

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Academic Journal

An investigation of B-to-B brand value: evidence from manufacturing SMEs in Taiwan

  • Source: In: Journal of Business-to-Business Marketing. (Journal of Business-to-

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  • 1-10 of  45 results for ""BUSINESS "